Well, if they were going to drop prices in less busy times this could be a good thing. But we all know they are probably only going to raise prices during busy times. Fast food has already become over priced. You can go to an actual restaurant for a few bucks more these days. Not that I eat at Wendy's all that often now but I foresee it being never if they do this. After all, I'm pretty sure lunch is going to be a busy time. I'm not so sure this won't backfire on them.