HP shows how invested they are in the chain, but it may mislead if someone is a new user...
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The rep too, so that's how you determine whether it's a new user.
And I think a combination of figures gives you more information. I would love to have a number for engagement there too. But I don't know how I can realize that.
A number for engagement would be interesting too, but other socials don't have that so I don't know how it would be possible to do...